Online Class: Write to Win — Secrets of Persuasive Writing
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no certificate
with CEU Certificate*
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13Lessons
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15Exams &
Assignments -
1,374Students
have taken this course -
12Hours
average time -
1.2CEUs
Course Description
Words are more than a means of communication-they are tools of transformation. The right words, written with precision and purpose, can shift perspectives, inspire action, and ignite change. Whether you're crafting a compelling pitch, penning a persuasive article, or shaping the next great marketing campaign, your ability to influence through writing is a superpower waiting to be unlocked.
This course isn't just another lesson in writing; it's your gateway to a new world of opportunity. Imagine having the skills to not only articulate your ideas but to make people feel them, believe them, and act on them. Picture yourself leading conversations, driving decisions, and commanding attention-not through force, but through the quiet power of written persuasion.
What sets this course apart?
We don't just teach writing. We teach transformation. Unlike generic writing classes, this experience dives deep into the psychology of influence and the mechanics of crafting words that resonate. From the first lesson, you'll be guided on a journey to understand not only how to write, but how to captivate and convince.
This course was built for doers, dreamers, and changemakers-people like you who are ready to elevate their communication to new heights. Whether you're a professional aiming to stand out, a leader seeking to inspire, or a creative ready to amplify your impact, this course will give you the tools to succeed.
What will you walk away with?
- The confidence to command attention. Every email, proposal, or presentation you write will carry the weight of your expertise and the allure of undeniable persuasion.
- A mindset of influence. Learn to see the world through the lens of opportunity, turning every interaction into a chance to connect and inspire.
- Practical skills with immediate impact. From framing your arguments to winning over skeptics, you'll gain techniques that work in any setting-professional, personal, or creative.
Why this course, and why now?
The ability to persuade is timeless, but in today's fast-paced, competitive world, it's indispensable. With more voices than ever competing for attention, your words need to cut through the noise. This course doesn't just teach theory; it equips you with proven strategies and hands-on exercises designed to make you a master of influence.
Your words can change your life-and the lives of those around you. It's time to turn that potential into reality.
Are you ready to unleash the power of your writing?
Don't settle for being heard; strive to be unforgettable. Enroll today and take the first step toward mastering the art of persuasive writing. The world is waiting for your voice-let's make it one they can't ignore.
- Completely Online
- Self-Paced
- 6 Months to Complete
- 24/7 Availability
- Start Anytime
- PC & Mac Compatible
- Android & iOS Friendly
- Accredited CEUs
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Course Lessons
Lesson 1. Understanding the Science of Persuasion
Lesson 1 Video
Lesson discussions: How Persuasive are You?; Reasons for Taking this Course
Complete Assignment: An Introduction
Assessment: Lesson 1: What Is Persuasion?
Lesson 2. The Power of Persuasive Writing: Transforming Communication in Everyday Life
Lesson 2 Video
Assessment: Lesson 2: Why Write Persuasively?
Lesson 3. Persuading Like a Pro: Combining Logic and Emotion for Maximum Impact
Lesson 3 Video
Assessment: Lesson 3: The Elements of Persuasion
Lesson 4. The Art of Persuasion: Balancing Logic and Emotion
Lesson 4 Video
Assessment: Lesson 4: Understanding Reason and Emotion
Lesson 5. Creating Clarity: The Role of Goals in Persuasive Writing
Lesson 5 Video
Assessment: Lesson 5: Determining a Goal
Lesson 6. Building Bridges Through Persuasive Narratives
Lesson 6 Video
Assessment: Lesson 6: Convincing the Opposition
Lesson 7. Cultivating Creative Thinking: A Guide to Effective Brainstorming
Lesson 7 Video
Assessment: Lesson 7: Brainstorming
Lesson 8. Elevating Engagement with a Well-Written Opening
Lesson 8 Video
Assessment: Lesson 8: The Introduction
Lesson 9. Persuasive Narratives: Weaving Words that Influence
Lesson 9 Video
Assessment: Lesson 9: Writing the Body
Lesson 10. Captivating Closures: The Art of the Persuasive Essay Ending
Lesson 10 Video
Assessment: Lesson 10: Finding the Winning Argument
Lesson 11. The Human Element in Perfecting Your Writing
Lesson 11 Video
Lesson discussions: Proofreading
Assessment: Lesson 11: Proofreading What You Have Written
Lesson 12. Quick Guide: Persuasive Writing
Lesson 12 Video
Assessment: Lesson 12: Examples of Persuasive Writing
Lesson 13. Persuasion in Politics, Business, and Beyond
Lesson 13 Video
Lesson discussions: Using Your SKills; Program Evaluation Follow-up Survey (End of Course); Course Comments
Assessment: Lesson 13: Applying Persuasive Writing in the World
Assessment: The Final Exam
Learning Outcomes
- Define persuasion and summarize reasons to write persuasively.
- Define the elements of persuasion.
- Demonstrate use of reason and emotion.
- Determine a goal.
- Summarize methods for convincing the opposition.
- Brainstorm your idea.
- Create an introduction.
- Write the body.
- Find the winning argument and use it appropriately.
- Proofread.
- Demonstrate mastery of lesson content at levels of 70% or higher.
Additional Course Information
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- Document Your Lifelong Learning Achievements
- Earn an Official Certificate Documenting Course Hours and CEUs
- Verify Your Certificate with a Unique Serial Number Online
- View and Share Your Certificate Online or Download/Print as PDF
- Display Your Certificate on Your Resume and Promote Your Achievements Using Social Media
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Choose Your Subscription Plan
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Includes CEUs | X |
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Time to complete | 6 months |
No. of courses | 1 course |
Certificate & CEUs
This course only
Includes certificate |
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Includes CEUs |
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Self-paced |
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Instructor support |
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Time to complete | 6 months |
No. of courses | 1 course |
Certificates & CEUs
Includes all 600+ courses
Includes certificate |
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Includes CEUs |
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Self-paced |
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Instructor support |
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Time to complete | 12 Months |
No. of courses | 600+ |
Certificates & CEUs
Includes all 600+ courses
Includes certificate |
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Includes CEUs |
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Self-paced |
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Instructor support |
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Time to complete | 24 Months |
No. of courses | 600+ |
Student Testimonials
- "Some good tips that could serve me well in the future." -- Riley Z.
- "This is an excellent course with appropriate content. All parts were helpful." -- Mohammad H.
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