Online Class: Negotiation and Persuasion in Business

This course equips participants with the art of negotiation by harnessing emotional intelligence, strategic questioning, and cultural awareness to transform routine business encounters into opportunities for success. It emphasizes ethical persuasion and understanding human psychology as the cornerstone for building long-lasting, mutually beneficial partnerships.

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$120.00 (with CEU Certificate)
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  • 15
    Lessons
  • 16
    Exams &
    Assignments
  • 7
    Hours
    average time
  • 0.7
    CEUs
 
 
 

Course Description

In the bustling world of business, where decisions are made in split seconds and the battle for the best deal is perpetual, there exists an art form controlled by only a select few--an art form that empowers leaders, defines success, and sets the benchmark for excellence. Welcome to "The Art of Negotiation and Persuasion in Business," a transformative course that promises not just to educate but to fundamentally shift the way you approach every negotiation.

Imagine walking into any business room with unshakeable confidence. You're calm, collected, and fully aware that you possess a secret arsenal capable of unlocking doors that were once sealed shut. This course is the key to that arsenal. More than a simple guide, it is an invitation to redefine your career trajectory and personal growth. Are you ready to delve into the profound depths of human interaction and come out as a master negotiator?

Picture the initial encounter with a counterpart--an interplay of ideas, a dance of possibilities. No longer will this scenario intimidate or baffle you. By venturing beyond mere dialogue, you'll explore the psyche of your counterpart, understanding their true motivations and interests. You won't just negotiate; you'll craft mutually beneficial partnerships that transcend the ordinary. Uncover the secrets of developing diverse alternatives--your strategic tools--to maintain control and steer outcomes in the direction you choose.

Emotional intelligence serves as the cornerstone of negotiation--a strategic art that shifts the focus from competition to collaboration. This course will guide you to harness the power of empathy and insight, bridging cultural and psychological boundaries with ease. You will learn to see beyond what is said, to feel the pulse of the discussion, and to turn subtle cues into powerful allies on your path to success.

Consider the strength of understanding interests versus mere positions. Navigate the undercurrents of negotiation with finesse, recognizing not just what is wanted, but why it matters. Transform the act of listening from a passive state to an active engagement, unlocking doors with your newfound ability to hear beyond words.

Imagine wielding the mastery of strategic questioning and the subtle art of reading--and influencing--body language. These skills, honed and sharpened during this course, will turn you into an intuitive interpreter of business discussions. You'll learn to create compelling arguments, balancing logic with emotion and using cultural awareness to your advantage.

The world of negotiation is more than handling objections; it's about weaving these objections into opportunities. Creating win-win situations extends beyond mere compromise, offering solutions that elevate both parties. Here, advanced techniques like BATNA and ZOPA become second nature, guiding you through high-stakes negotiations with elegance and poise.

In an interconnected world, ethics in persuasion is the compass pointing towards integrity. This course will instill the values required to influence and persuade without compromise to personal and professional principles. Pressure will transform, not into stress, but into a challenge that you meet with strategies tailored precisely for high-stakes scenarios.

The journey doesn't end when agreements are signed. You will emerge from this course with the ability to build and nurture long-term relationships, fostering trust and ensuring lasting success. Because true mastery is not about winning, but about creating continual growth and partnership.

Are you ready to take command of your future and establish yourself as a formidable presence in the room? Enroll in "The Art of Negotiation and Persuasion in Business" and transform ordinary interactions into extraordinary achievements. Your journey towards becoming an indispensable negotiator begins now, and your future self will thank you for seizing the opportunity. Join us in a course that promises not just to teach but to empower and inspire; a course designed to elevate every dimension of your professional life. Step forward into a world where every negotiation becomes a catalyst for success, only with "The Art of Negotiation and Persuasion in Business."

  • Completely Online
  • Self-Paced
  • 6 Months to Complete
  • 24/7 Availability
  • Start Anytime
  • PC & Mac Compatible
  • Android & iOS Friendly
  • Accredited CEUs
Universal Class is an IACET Accredited Provider
 
 

Course Lessons

Lesson 1. Beyond Dialogue: Exploring the Counterpart's Psyche

A successful negotiation strategy is founded on having diverse alternatives, empowering companies to maintain control and optimize their outcomes. By uncovering the counterpart's underlying interests and fostering trust, negotiators can transform ordinary deals into mutually beneficial partnerships. 11 Total Points
  • Lesson discussions: Reasons for Taking this Course
  • Complete Assignment: Why this Course?
  • Assessment: Lesson 1 Review Exam

Lesson 2. Emotional Intelligence in Negotiation

Emotional intelligence transforms negotiation from a battlefield into a strategic art form, focusing on understanding and managing emotions to influence outcomes. Mastering EI provides an edge in today's global business landscape by enhancing communication across cultural and psychological boundaries. 15 Total Points
  • Assessment: Lesson 2 Review Exam

Lesson 3. Negotiation: The Dance of Empathy and Insight

Empathy and active listening are key to accessing the undercurrents of interests that define negotiation success. By focusing on mutual interests, negotiators shift towards collaboration, innovating solutions that transcend positional deadlock and foster enduring partnerships. 18 Total Points
  • Assessment: Lesson 3 Review Exam

Lesson 4. Active Listening: A Key to Success

Incorporating active listening into organizational culture enhances communication and innovation, empowering employees to freely share ideas. Through empathy and presence, professionals not only improve negotiations but also elevate teamwork and drive sustainable success. 19 Total Points
  • Assessment: Lesson 4 Review Exam

Lesson 5. Mastering Negotiations through Emotional Insight

The impact of emotional intelligence in negotiation is transformative, facilitating the transition from transactional dealings to empathetic interactions. By prioritizing empathy and emotional regulation, negotiators can transform conflicts into collaborations that are financially rewarding and culturally enriching. 18 Total Points
  • Assessment: Lesson 5 Review Exam

Lesson 6. The Art of Asking: How Strategic Questions Drive Innovation

Strategic questioning unleashes innovative potential by transforming challenges into growth opportunities and enhancing leadership through critical dialogue. By fostering open exchange and empathy, it resolves conflicts and builds inclusive environments, ensuring organizational success in a dynamic business landscape. 20 Total Points
  • Assessment: Lesson 6 Review Exam

Lesson 7. Silent Signals: Mastering Non-Verbal Communication

Micro-expressions offer insight into genuine emotions, providing a depth that spoken words might not capture. Leveraging these cues effectively can guide communication strategies, transforming negotiations into collaborative engagements. 20 Total Points
  • Assessment: Lesson 7 Review Exam

Lesson 8. Towards Mastery in Negotiation: Navigating Logical Pitfalls

The mastery of persuasion in business relies heavily on sidestepping logical fallacies—which can subtly corrode arguments—and skillfully using ethos, pathos, and logos. Incorporating narratives and evidence-based reasoning enhances the persuasiveness of one's propositions. 16 Total Points
  • Assessment: Lesson 8 Review Exam

Lesson 9. Cultural Nuances in Negotiation: Emotion vs. Rationality

Decision-making and power dynamics vary across cultures, from hierarchical to egalitarian values, influencing negotiation strategies. Recognizing these differences enables negotiators to adapt approaches to fit complex cultural frameworks, promoting collaborative outcomes. 10 Total Points
  • Assessment: Lesson 9 Review Exam

Lesson 10. Breaking Barriers: The Transformative Power of Empathy in Negotiations

By categorizing objections into concerns like product, price, timing, and value, negotiators can proactively address and adapt responses. This categorization allows the crafting of tailored strategies that mitigate conflicts and enhance negotiations. 9 Total Points
  • Assessment: Lesson 10 Review Exam

Lesson 11. Trust, Empathy, and Strategy in Negotiation

Negotiation thrives on the balance of understanding each party's interests, scientific preparation, and leveraging emotional intelligence to facilitate empathetic communication. These elements collectively forge enduring partnerships by fostering transparency and adaptability across diverse negotiation contexts. 6 Total Points
  • Assessment: Lesson 11 Review Exam

Lesson 12. Harnessing Persuasion to Elevate Business Negotiations

Recognizing the distinct techniques between distributive and integrative negotiations allows businesses to maximize outcomes; the former involves a competitive 'win-lose' approach, while the latter focuses on achieving collaborative 'win-win' solutions. This comprehension aids in steering dialogues towards cooperative ventures, enhancing collective growth and innovation. 20 Total Points
  • Assessment: Lesson 12 Review Exam

Lesson 13. Transparency as a Strategic Advantage in Business

Honesty forms the foundation of credible business communication, fostering environments for open dialogue and collaborative problem-solving. Even when perceived as a vulnerability, honesty strengthens credibility and customer loyalty, as seen in industries like airlines handling delays transparently. 20 Total Points
  • Assessment: Lesson 13 Review Exam

Lesson 14. Negotiating with Heart and Strategy

In today's digitally connected world, adapting to cultural shifts and leveraging technology are imperative for modern negotiators. True success in negotiation comes from mastering the delicate blend of timing, cultural awareness, and strategic question-asking. 14 Total Points
  • Assessment: Lesson 14 Review Exam

Lesson 15. The Art of Negotiation: Transforming Challenges into Opportunities

Negotiation and persuasion transform challenges into opportunities by combining empathy, strategic communication, and genuine engagement to create lasting relationships and successful outcomes. A young entrepreneur exemplifies these skills by securing investment and a trusted advisor from a seasoned investor through powerful storytelling and aligning shared values. 13 Total Points
  • Lesson discussions: End of Course Poll; Course Comments
  • Assessment: Lesson 15 Review Exam
229
Total Course Points
 

Learning Outcomes

By successfully completing this course, students will be able to:
  • Define multiple alternative strategies to strengthen negotiation positions, enabling pivoting between diverse prospects for improved business outcomes.
  • Recognize and apply emotional intelligence techniques to balance logic and empathy during negotiations, enhancing communication and fostering mutually beneficial agreements.
  • Demonstrate the ability to adapt negotiation strategies by using emotional intelligence to manage emotions and foster collaborative interactions.
  • Recognize and describe the five integral components of emotional intelligence and their roles in enhancing negotiation outcomes.
  • Apply active listening and empathy to uncover hidden interests, illustrating an understanding of how these skills foster trust and collaboration in negotiation scenarios.
  • Recognize and differentiate between positions and interests in a negotiation, demonstrating the ability to identify underlying motivations driving explicit demands.
  • Demonstrate the ability to utilize active listening techniques such as paraphrasing, asking open-ended questions, and maintaining eye contact during a negotiation scenario.
  • Describe how active listening can build trust and enhance persuasive ability by identifying emotions and underlying motivations in a business negotiation context.
  • Define emotional intelligence and identify its key components related to negotiation, such as self-awareness, empathy, and emotional regulation.
  • Demonstrate the ability to apply emotional regulation techniques in high-pressure negotiation scenarios to maintain composure and achieve favorable outcomes.
  • Define strategic questioning and demonstrate its role in fostering innovation and collaboration within a business setting
  • Identify specific strategies for employing empathetic communication to effectively resolve conflicts and build inclusive environments in the workplace
  • Recognize and interpret micro-expressions to uncover true emotions during interactions, enabling strategic adjustments and improved negotiation outcomes.
  • Demonstrate mastery of lesson content at levels of 70% or higher.
 

Additional Course Information

Online CEU Certificate
  • Document Your Lifelong Learning Achievements
  • Earn an Official Certificate Documenting Course Hours and CEUs
  • Verify Your Certificate with a Unique Serial Number Online
  • View and Share Your Certificate Online or Download/Print as PDF
  • Display Your Certificate on Your Resume and Promote Your Achievements Using Social Media
Document Your CEUs on Your Resume
 
Course Title: Negotiation and Persuasion in Business
Course Number: 57700232
Languages: English - United States, Canada and other English speaking countries
Availability: With online access available nationwide, this course reaches all U.S. states, including California, Texas, Florida, New York, Pennsylvania, Illinois, Ohio, and Georgia. Additionally, it’s open to learners in English-speaking countries such as the UK, Australia, Canada, and New Zealand.
Last Updated: January 2025
CEU Value: 0.7 IACET CEUs (Continuing Education Units)
CE Accreditation: Universal Class, Inc. has been accredited as an Authorized Provider by the International Association for Continuing Education and Training (IACET).
Grading Policy: Earn a final grade of 70% or higher to receive an online/downloadable CEU Certification documenting CEUs earned.
Course Type: Curriculum-Based, Online Class
Instructional Method: Self-Paced, Asynchronous
Assessment Method: End of lesson review exams and course final exam
Course Fee: $120.00 U.S. dollars

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