Course Description

Imagine a course that doesn’t just teach you about customer service but transforms your understanding of it, deepens your insights, and equips you with tools to shape every interaction into something truly remarkable. This course Customer Relationship Management goes beyond the basics to offer a rich, dynamic, and entirely hands-on experience. It’s designed for professionals who are passionate about delivering unparalleled service and creating lasting, positive impressions in every exchange. Here, you won’t just learn theories; you’ll gain the confidence to apply proven techniques, make informed decisions, and lead with empathy and efficiency in every customer interaction.

In today’s world, customer service is the pulse of every successful business, brand, and organization. From small businesses to global corporations, every interaction counts, shaping customer loyalty and building reputation one experience at a time. In this course, you’ll dive into the very essence of customer service, from understanding the psychology behind customer expectations to mastering the art of problem-solving under pressure. You’ll emerge with a finely honed skill set and a heightened perspective that will set you apart as a leader in any customer-facing role.

With customer service evolving at lightning speed, this course recognizes the urgency of keeping pace. We don’t just address today’s standards but prepare you for the future, where digital channels, automation, and a personalized touch merge to create a seamless, impactful experience for customers. You’ll explore the practical use of tools like Customer Relationship Management (CRM) systems, understand data-driven decision-making, and discover how to create online interactions that feel just as genuine as in-person conversations. Imagine being the go-to expert in your organization, someone who not only understands customer service but sees it as the foundation of business success.

What sets this course apart is its unique blend of high-level strategy and everyday practicality. Each module is crafted with real-world scenarios and step-by-step approaches to common—and complex—challenges. Learn how to turn customer feedback into valuable insights, how to defuse high-stakes situations with grace, and how to foster loyalty by going the extra mile. From body language and verbal communication to online etiquette and digital support, every element is covered with detail and depth, so you can apply it instantly and see the results in real-time.

Are you an aspiring customer service professional eager to make a mark? Or perhaps a seasoned expert ready to refine your skills and rise above the competition? Maybe you’re a business owner wanting to elevate your brand by building lasting relationships with customers. This course has something invaluable for you. It’s your blueprint to navigating the complexities of modern customer service and emerging with a set of skills that’s as versatile as it is powerful.

By the end of this course, you’ll not only understand what makes exceptional customer service, but you’ll be prepared to deliver it, every single time. You’ll join the ranks of top-tier professionals who know that customer service isn’t just a job—it’s a calling, and it has the power to transform businesses, build loyal communities, and drive real success. Enroll today and step confidently into a future where you’re not just meeting expectations; you’re redefining what’s possible.

  • Completely Online
  • Self-Paced
  • 6 Months to Complete
  • 24/7 Availability
  • Start Anytime
  • PC & Mac Compatible
  • Android & iOS Friendly
  • Accredited CEUs
Universal Class is an IACET Accredited Provider
 

Learning Outcomes

By successfully completing this course, students will be able to:
  • Define the customer-centered organization.
  • Evaluate your own customer service objectively.
  • Describe methods to make your company's customer service more central.
  • Develop a winning customer service strategy
  • Summarize the reasons for providing exceptional customer service.
  • Describe ways for acquiring customers and retaining them.
  • Demonstrate mastery of lesson content at levels of 70% or higher.
 
 

Assessment Guide

Assessment Points
An Introduction 1 points
Lesson 1 : A Customer Centered/Focused Organization 10 points
Lesson 2 : Taking An Honest Look At Your Own Customer Service 9 points
Lesson 3 : Your Company's Customer Service Focus 9 points
Lesson 4 Assignment 2 points
Lesson 4 : Developing A Winning Customer Service Strategy 10 points
Lesson 5 Assignment 1 points
Lesson 5 : The "Plus's" Of Exceptional Customer Service 9 points
Lesson 6 : The WOW Factors Of Customer Service Training 10 points
Lesson 7 : The Way To Go: Surveys/Questionnaires, Interviews Or Focus Groups 9 points
Lesson 8 Assignment 25 points
Lesson 8 : Acquiring Customers & Keeping Them 10 points
Lesson 9 : Those ‘Extras' & Miscellaneous Factors 10 points
Lesson 10 Assignment 25 points
Lesson 10 : When The Going Becomes Rough -- What To Do! 10 points
Lesson 11 : Working In The World Of The Web! 9 points
Lesson 12 : CRM -- It's Not Just An Option -- It's Here To Stay! 9 points
Lesson 13 : Customer Service Management Options Of The Future! 9 points
The Final Exam 62 points
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